Skip to content
Alpha Club Network

'It’s a family atmosphere here': Habib Diarra revels in positive vibes at the Black Cats.

Formal or informal? It reveals much about Habib Diarra that his joy at being promoted from the youth ranks at Strasbourg to the senior squad was mixed with anxiety over the two French words for “you.”

Was it appropriate to address new, older teammates by using “tu” be considered disrespectful? Ultimately, the promising talent opted for caution and selected the more polite “vous”. Cue wholesale laughter from the veterans who told him not to be so ridiculous; he was part of the group now.

“After I had the first call with the coach, I reflected and said to my parents: ‘Sunderland’s where I want to be; that’s where I want to play.’ England's top flight was always a dream of mine and the coach presented me with a clear and interesting project.”

Almost five years later, Diarra is sitting in an office at Sunderland’s Academy of Light detailing why he turned down offers from, among others, several top European clubs. His natural politeness remains but it is apparent that the young Senegal international and uncertainty are virtual strangers. Diarra carries himself with the self-assurance befitting a player who captained Strasbourg at the tender age of twenty and, only last month, returned from Morocco clutching an AFCON championship trophy.

A Clear Project

Now that the groin issue that kept him out for much of the first half of the league campaign healed, Diarra is on a mission to demonstrate precisely why he agreed to become Sunderland’s record £30m signing last summer. Analysts in France and Senegal queried Diarra’s unfashionable choice but he knew all about Régis Le Bris’s standing as a talented youth coach.

“It came as no shock by the coach’s ability because I already knew what he’s able to achieve,” says Diarra. “Facing his teams I understood he was very good, very strong tactically. He’s someone I know is helping my game progress. And although our first objective is reaching 40 points, a place in Europe is certainly a realistic target this season.”

A Family Atmosphere

Outside, the cold winter gusts and driving rain makes the region look as bleak as it is often depicted. Inside, things are much more welcoming. The environment is devoid of the type of strain notable at certain clubs where office workers are kept apart from Premier League squads. Diarra describes the environment as “really natural” and commends Le Bris’s role in its creation.

“The coach always says to us that we have a familial bond here and we all support each other,” he says. “We’re all proud of each other.”

Liberty and Structure

If the structure, rigor and sheer hard yards underpinning Sunderland’s out-of-possession shape are a testament to the head coach’s attention to minutiae, Le Bris also likes his players to think for themselves. He offers his midfielders complete licence to improvise and swap roles.

“The coach sets his tactics out within a structure but we have license to play within it,” says Diarra, who favors playing as a all-action No 8. “Out on the pitch that feels good. That autonomy is so important. Our captain, Granit, helps us a lot. He’s a really big player and a fantastic example.”

Path and Settlement

Diarra is using a French interpreter but his English has progressed to the point where he can grasp most questions. He is now concentrating on acquiring the language skills to also answer them, which would be his third language. He is fluent in Wolof, the language he spoke growing up in Guédiawaye near Dakar.

His early maturity helped him deal with the disappointment of needing groin surgery followed by four months on the sidelines last autumn. “Being injured so soon after arriving here was disheartening, for sure,” he says. “But it was up to me to handle the situation.”

Diarra is now anticipating playing in this summer’s World Cup. Given Senegal have been drawn in the same group as France, a poignant reunion awaits the former Les Bleus under-21 midfielder. “I enjoyed representing for France but my inner feeling prevailed,” says Diarra. “I have no remorse. I was born in Senegal; it makes me proud to play for them.”

Comparable feelings apply to Sunderland. “I've settled very well,” he says. “I feel really comfortable here.”

The writer

Joshua Simpson

Elena Vance is a seasoned business strategist and innovation consultant with over 15 years of experience in tech startups and corporate transformation.

Alpha Club Network

Type to search articles.